We are SEOMY.co.uk
A group of leading SEO consultants who specialise in Google search engine optimisation. Our SEO Company deal with the problem of internet marketing by offering multiple solutions for you to choose the most cost effective.
Search engine ranking has now become one of the most important factors in ecommerce and online presence. Paid inclusions have spiralled out of control and more and more companies are finding Google’s pay per click (PPC) solution too expensive. These companies are turning to search engine optimisation. Finding the right organic search engine optimisation company who only use ethical Internet Marketing Techniques can be a difficult task. We hope the information on this page helps you decide.
The most important search engine, on which every business wants to achieve page one is Google. Advertising on Google is a must. If you have no presence on Google then this is a goal you must set.
Google has a number of ways to display your business on the pages of their search engine.
Google pay per click, also known as PPC.
PPC require you to bid an agreed fee on a word you wish to be found under. For example, if I wished to appear under the word “Advertising” and I bid £1 a click (this is classed as the cost per click (CPC) rate) then for 100 visitors delivered to my website would have cost me £100.
There are other factors to be taken into consideration when setting up an Adword campaign on Google, which is why we have qualified Google Adword professionals available to discuss your PPC Management. If managed correctly your PPC budget could gain you a great return on investment. It would also give you brand awareness by association with targeted keywords.
Google local advertising.
Google maps allow businesses to be displayed at the top of the Organic listing or on the Google Maps page. The companies are chosen by location and service that you provide. This can be can be influenced by descriptions and reviews. We can create and launch your map listing within the hour. In some cases gain page one result upon launch.
Products from your catalogue can be listed in Google shopping previously also known as Froogle but now as Google Base. These items (if correctly submitted) can be displayed in the organic results on Google.
The shopping results can also be attached to your Adword campaign, which will help improve conversions of your product. This is a great platform to be utilised and like all Google Advertising positions it also can be optimised.
Google Search Engine Optimisation (SEO).
Google SEO has become a confusing minefield of DO’s and DONT’S. Some need to be acknowledged as important elements for search engine optimisation and others are damn right outrageous stories that are used to scare monger unsuspecting ecommerce novices.
We believe that Google’s core principle is to provide its users with the best unique and clear information in the least clicks as possible. By making sure that Google’s Spider crawls your website and collects the information without any hindrance, will get you listed higher in the organic listings. This is achieved by following the basics when setting up of the website (but can be applied if website is already live. .
URL’s, Meta title, Tags and Navigation
The information that you are submitting should be clearly titled, correct and rich in unique content.
In simple terms, the more websites that recommend your website the better you rank. A website recommends you by linking to your website. These Links are crawled by the Google spider and listed depending on how good the quality of the link is. This depends on where they come from and the type of link.
Text links are the best type of links and if they come from a relevant website it makes it even better. Making sure that the relevant content is available on the page that is linked to is also a must. This process addresses internal links as well as external links.
With the onsite SEO taken care of, Offsite optimisation becomes the next step. This part of SEO can include Article writing, Blogging and Social media. SEO MY .co.uk have in house professionals to deal with your offsite requirements.
We create bespoke SEO campaigns. Not every website is the same and as we mentioned Google looks for unique content not copied content. Knowing you websites past present and future enables us to give you the best service possible, that is why we provide an SEO brief prior to all pricing and campaigns.
Download our SEO brief (PDF) here.
More and more people want to see products in action prior to purchase. Creating a YouTube video can be a simple solution in fulfilling this requirement. We can create and submit your Video and utilise its potential for bringing in more business. Getting listed in Google can make a huge difference to how people perceive your company and business.
SEO MY .co.uk believe in providing Google with the information it wants, is the key to a website successfully getting listed on Google. Having images correctly explained gives Google more information and is a bonus towards SEO. Images say many words and we have found that people tend to look through Google images to see the product that they wish to find. These searches can be converted into business.
Website design and Ecommerce.
When you are looking to gain web presence you must first ascertain WHY you are building a website. Is it just a brochure website to present your product or service or is it a fully functioning ecommerce website to sell your goods? Will it be for data capture or latest news and reviews of your products? The point is you must decide how to present yourself in a professional manner that will appeal to your consumer market. In our opinion first impressions last.